Hair Science

FAQ - Choosing The Right Relaxer Strength Dec 27, 2012: Q: I've gone back and forth between regular and super relaxers. Do you think super is harmful? Do you believe regular can get the hair just as straight? Is getting the hair straight more a matter of technique (smoothing) or the relaxer strength? I look forward to your thoughts and expertise on this subject.

A. For a detailed description of which relaxer to choose, including whether to use lye or no lye relaxer, check out this 20 minute audio interview we did with Dr. Ali Syed of Avlon Industries (makers of Keracare products).

It is definitely worth listening to the entire interview but he specificially addresses relaxer strength at about 16:57 minute mark.........

In this 10-minute webinar, we will go over the course outline and briefly discuss the science of healthy hair. Learn:

and much more...... Check out this informative 10 minute video!

FAQ - Can I apply a rinse daily? Sep 20, 2010: Q: I was told by a stylist that I can put a rinse in my hair everyday because it is just a "stain". What are your thoughts on this?

Will Williams, Director of Education and New Product Development at M&M Products (makers of Bump Patrol and Sofn'Pretty products) responds:

Rinses are temporary and can only deposit color. Since, there is no developer or oxidizer, there are no real changes internally beyond the imbrications of the cuticle layer of hair.....

5 Ways to Improve Elasticity! Apr 30, 2009: Elasticity is the hair's ability to stretch and return to its original state without breaking. A healthy hair strand should be able to stretch up to 30% its normal length when dry and 50% its normal length when wet.

Everything You Need to Know About Split Ends! Dec 11, 2008: Tired of losing all of your length to trims? Here is how to tell when you need a trim (and when you DON'T)!

Why Won't My Hair Hold a Curl? Understanding Elasticity! Jul 10, 2007: Ever wonder why your hair won’t hold a curl? Why your hair breaks when brushed or combed? Or, perhaps why your relaxer doesn’t “take” in some areas? It might be a matter of Elasticity. Understanding your hair’s elasticity is key to repairing damage and maintaining long healthy hair. Read more here!